Not per lead. Per policy written. Enter your current numbers; benchmarks prefill so you can start from reality and adjust.
YOUR CURRENT LEADS
6.0%
Drag to your real number. Be honest; the calculator doesn't judge.
Your real cost per closed policy
$333
$2,000/mo spend ÷ 6 policies. Breakeven close rate at your numbers: 5.7%.
Monthly spend
$2,000
Policies / month
6.0
Year-1 commission
$2,123
Lifetime commission
$11,409
SAME BUDGET, DIFFERENT STRUCTURE
Your cost per policy today
$333
Same spend at exclusive-lead benchmark close rates (8–15%)
$133 – $250
Benchmark band shows structure, not a quote. Exclusive scored leads are priced to your territory; exact numbers happen on a 15-minute call.
Want the orange bar with real numbers?
Fifteen minutes: territory availability, exact pricing for your ZIPs, and your free 25-lead sample set up before we hang up.
Benchmarks: shared-lead close 4–8%, exclusive 8–15%, live transfer 15–25%, aged 1–3% (published industry ranges). Lifetime commission model: 12% year-1 + 10% renewals at 84% industry retention. This tool illustrates structure; it is not a quote, and no DAITA DRIVE pricing appears in it.